|Art of the Call||
Viewpoint Photographic Art Center in Sacramento, California posted by Chris on Jan 07, 2013
Here's another Art of the Call video podcast where we ask directors, artists and curators to talk about the call for entry process.
In this episode, Michael Corlew discusses the following:
Planning a call
Need an outline that shows dates, how long for the jury, how long to receive entries
Take lead time into consideration. For example if you want a show to be on the walls in April don't start in February because that won't work!
Getting entries from all over the country, even the world you need time to handle that, the number of entries you'll get will be greater than for just a local drop off show
Put it together so it's understandable to the lay person, the non techies.
Real plain english: the fee is so many $ for so many entries. Use written word and numeric layout
We need sponsorship - we're a non profit with zero paid staff
We're planning how to get sponsorships - economy has been tight lately
It's the connections and you have to have a plan
We don't look at a high number of dollars coming from the shows since many shows are free for the artists
We have a $200/y fee for members to show in the gallery
Members and non members can apply - just has to be juried in
We like to have images for sale so we can make profit that way
Emerging vs professional artists
We have a youth program having a print review night
We have specialized photographers, old school, alternative process photographers
You need someone to answer the questions
Have it clear that people can edit their entries after they submit - and it always happens in the last 3 days.
Information must show contact person, email and phone number.
The call deadline
At the end of a weekend so they have all day Saturday and Sunday to work on it
Weeknights when people are working they may not be able to finish it
Has to be knowledgeable, respected in the field with credentials - not necessarily local, but they have to be known
Our cell phone show had a juror from New York - works great online
The need time to look at images
Hanging the show
We have a spreadsheet that goes to the hanging crew
Curator decides where things are hung.
We come in on a Sunday, take the last show down, patch the walls, package the show
When gallery opens on Tuesday, the new show is up.
The curator will work with the installation crew
We have a diagram of the facility
When the public tells you it's successful
Membership has doubled so what we're doing has been successful
Hard to sell photography, it's a matter of getting the right people
Art of the Call.Chris Ritke asks the people behind art calls for entry and shows to talk about the whys, whats and hows.
Get in touch!You can contact Chris at hello at 49pm dot com or +1 415 670 9090. He'd love to hear from you!
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